The first record cover eeeveer for: “Smash Song Hits”.
Alex Steinweiss, the young graphic designer, came up with an idea to use the record packaging in a creative way. This was 1939.!!!
His first cover was the the Broadway legends: Richard Rodgers and Lorenz Hart. To make the cover he grabbed a photographer, went to New York Imperial Theatre on 45th Street – and convinced the owner to write the words: “Rodgers & Hart” for an hour on his light panel. Then he added the stylized carvings of a shellac disk to the photo and the first album covers in the world was born!!!
Here are some other of his works and an awesome book released 2009., & already a rarity:
& The Master at 92!:
